(Editor’s Note: PromoWire by PPAI Media is a running digest of updates submitted from organizations around the promotional products industry. PPAI Media will consider newsworthy entries from any member organization.)


July 10, 2023

Superior Decorating Brings Textisle And Fairweather Johnson To Promo

Superior Decorating, a division of Pro Towels (PPAI 112755, S8) has formed a new partnership with retail apparel brands Textisle and Fairweather Johnson to offer a one-stop printed apparel solution. The collaboration provides a new market and distribution channel for both brands.

  • The partnership, called Superior ONE, will offer two premium apparel options from Textisle and one 100-percent recycled apparel piece from Fairweather Johnson on a single purchase order, at an affordable price and with fast turn times.
  • Three Superior ONE debut styles are available for immediate purchase with additional options dropping early in the fourth quarter of this year. Sales resources are available on www.superioridealine.com and on the Pro Towels site under the ‘Resources’ tab. Samples are also available. Superior ONE is expected to hit product search engines later this week and inventory will be live on PromoStandards at the same time.

Keith Lofton, VP of sales at Superior, says, “We are so pumped! This is a project that has been in the works for quite a while now. It’s taken three years to find an apparel partner we trust, a quality product that’s been developed specifically for printing, and a team that matches the level of service we provide.”

Zing Launches New PromoStandards-Driven Company Website

Zing Manufacturing (PPAI 517185, S7) has launched a new website powered by PromoStandards with enhanced customer features including: high-definition product images, real-time order tracking, search by color feature, a new distributor marketing toolkit and new curated product collections to showcase brands like S’well®, Built® and Anker®.

  • With assistance from numerous industry focus groups, Zing spent months gathering feedback, referencing best-in-class design, usability and workflow practices from some of the top retailers in the world.
  • With new AI-features in the works, Zing intends to use its new website as a self-service tool for distributors to place orders, engage with a new live chat feature, check order status and tracking information and submit decorated orders in just a few clicks.

“The all-new [site] was built using PromoStandards’ API end points,” says VP Rob Watson. “Our belief is that we should use the same data set to power our new website to constantly share accurate, dependable details, 24/7.”
Take a tour of the new website here. 

Midnite Snax Heats Up Product Line With New Partnership

Midnite Snax (PPAI 113793, S3) has partnered with City Bonfires, the company behind a portable, eco-friendly bonfire made from American materials. The product, developed in a Rockville, Maryland garage by two dads during the pandemic, has been featured in many major media outlets but is new to the promo market.

  • The companies will combine efforts to create an entire line of co-branded corporate products designed for gifting, camping, s’mores, beach trips, date nights, barbeques, picnics, hiking, emergency kits and more.

“Managing our exponential growth has been a challenging endeavor, and now, with our partnership with Midnite Snax, we are poised to scale up even further,” says Chris McCasland, owner and co-founder of City Bonfires.

Co-founder and Partner Michael Opalski adds, “This collaboration will elevate our corporate gifting efforts to new heights and open exciting new avenues.”

July 7, 2023

Facilisgroup Holds Two Partner Summits This Year, In Boston And Denver

Facilisgroup (PPAI 493664) opened this year’s first Partner Summit, a three-day event dedicated to leadership, industry education, innovation and community, on Sunday in Boston. It comes on the heels of the company’s record-breaking Supplier Showcase that drew nearly 1,100 attendees to Dallas in February.

  • The second Partner Summit is planned for September 26-29 in Denver. This is the first time Facilisgroup is holding two Partner Summits in the same year.
  • The events are designed to leave attendees feeling energized and ready to elevate their businesses to new heights. The theme, Unleashing Potential: Building the Future of Your Business, touches on effective strategies to best prepare and protect the future of their businesses. Both Partner Summits will feature educational sessions with topics ranging from growth strategy and leveraging AI to streamlining business operations, along with private parties at exclusive locations within each city.

“Adding a second event will allow us to keep things intimate,” says Ashley McCune, president of Facilisgroup. “Smaller groups will ensure that every attendee can contribute to the conversation and experience some meaningful dialogue about overcoming obstacles, growth, and so much more. The relationships become more real, more personal, and more beneficial over time. While we have the Supplier Showcase in February to pull the greater group together to celebrate as one, the Partner Summits allow for deeper strategy and lasting relationships.”

July 6, 2023

ASB Wins Multi-Year Agreement With North Carolina Bankers Association

American Solutions for Business (PPAI 101656, D12) recently joined forces with North Carolina Bankers Association (NCBA), an organization comprised of community and regional banks. ASB Sales Associate Randall Johnson coordinated the relationship and secured the multi-year agreement.

  • Johnson, along with ASB VP of SOS Amy Spychalla and ASB National Director of Vertical Markets Stan Klarenbeek, developed a rebate model that allows money to be put back into the association throughout the life of the endorsement.

“It’s an honor to be selected by the NCBA as the preferred supplier to their member banks,” says Johnson. “The NCBA is focused on providing a high level of personal service within the state of North Carolina. Our goal is to support their efforts in growing their business, creating a win for both ASB and the association.”