PromoWire (6/27-10/28): Notes And News Releases From Around The Industry
(Editor’s Note: PromoWire by PPAI Media is a running digest of updates submitted from organizations around the promotional products industry. PPAI Media will consider newsworthy entries from any member organization.)
June 28, 2023
S&S Activewear Serves Up Official Licensed Pickleball Headwear
Imperial, a growing brand from S&S Activewear ((PPAI 256121, S12), has been named the official licensed headwear of Major League Pickleball (MLP). This partnership is the first-ever official licensed headwear in the league.
- Fans can now find the MLP headwear products in the new Major League Pickleball Collection offered exclusively on Imperialsports.com. This collection features MLP- logoed products, as well as smaller capsule collections for all 24 teams in the league.
- S&S Activewear offers blank versions of these caps, The Original Performance X210P, The Wrightson 5054 and The Wingman 7054.
“As a trusted partner of MLP, we’re honored to be named their ‘Official Licensed Headwear’ and to create this innovative, first-of-its kind product offering for fans of pickleball everywhere,” says Todd Johnson, CEO of Imperial.
June 27, 2023
The Magnet Group Recognized For Highest Sales Growth Year Over Year
The Magnet Group (PPAI 338534, S11) has earned Premier Group Network’s Supplier Award for the highest sales growth with PG distributors over last year (2022 vs 2021) in the $50,000,000+ category.
- Carrie Pitre, MAS, VP key accounts for The Magnet Group, sent congratulations to all employees on a job well done in helping to achieve this growth.
- Premier Group is one of the oldest buying groups in the industry.
Toddy Gear Unveils New USA-Made Bag Line
Toddy Gear (PPAI 516677, S6) introduces a new line of Made in the USA handle and tote bags, marking the beginning of an exciting new product classification for the company, the Basics+ category. This new category will include a range of commodity items that uphold the Toddy Gear promise of excellence.
- Crafted with meticulous precision using advanced manufacturing techniques, these strong and water-resistant handle and tote bags come in a range of colors and sizes with customizable designs featuring one-, two-, three- or four-color imprinted logos.
- As consumers continue to demonstrate their steadfast commitment to environmental responsibility, the bags offer an eco-friendly alternative to single-use plastics.