PPAI 100 is an exclusive, research-backed ranking of the 100 leading distributors and the 100 leading suppliers in the promotional products industry. Companies are scored based on a variety of metrics.

Based in San Diego, National Pen (PPAI 107176, Platinum) offers much more than pens and operates globally despite the company name. Check the company’s LinkedIn and you’ll see regular updates, noteworthy content and product marketing, all helping to earn National Pen a high mark in Online Presence – not to mention a number of job listings that require proficiency in languages such as German, Dutch and Scandinavian, a sign of the company’s global reach. Industry Faith also played a part in its placement in the 2024 PPAI 100.

PPAI 100 Percentile By Category


2023 Revenue: $183.1 million (estimate)
Three-Year Trend: +11.3%
2023 PPAI 100 Ranking: 16
High Marks: Online Presence, Industry Faith








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The Icebox