Stevensville, Michigan-based Competitive Edge (PPAI 103776, D6) has announced the acquisition of fellow Michigan distributor Creative Specialties (PPAI 104311, D5).  

Established in 1972, Creative Specialties will maintain operations in Madison Heights, which will become the third office in Michigan for Competitive Edge.

  • The distributor recently opened a satellite office in Charleston, South Carolina.


“Operating in this footprint allows us to provide personalized service while offering full access to technology and resources from our Southwest Michigan headquarters,” says Paula Wygonik, MAS, president of Competitive Edge.

Personnel Changes

Joseph Thomas, president of Creative Specialties, will be joining Competitive Edge as a senior account manager.

“The synergy between Creative Specialties and Competitive Edge is evident,” Thomas says. “Bringing CE's resources and technology to our clients is an exciting opportunity.”  

Competitive Edge will also welcome Andy Haffey, MAS, and Janet Piscopo from Creative Specialties as its new market sales director and account manager, respectively.